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Luminor
Team Luna Rossa, winner of the Prada Cup during the most recent contestfor America’s Cup, is among the top sailing clubs in the world. Now, the long-standing partner of Panerai is uniting with its Italian amici once again to introduce…
What is the point of a brand ambassador? To encapsulate the essence of a brand. Represent its values. Inspire others. These are all things that Panerai brand ambassador, Mike Horn, is certainly capable of – alongside much more. Over the…
During our last conversation about six months ago, Panerai CEO Jean-Marc Pontroué surprised us with his ambitious intention to launch a 100 percent recycled mechanical watch. Now, shortly prior to the unveiling of the brand’s latest pieces at Watches &…
Sailing has played an important role for Panerai for a long time. In fact, involvement in the sport is pretty much in the brand’s DNA. Wind, salty sea air, a longing for the ocean – all sum up the Luminor.…
Panerai is introducing a new piece to its Luminor collection: the Luminor Marina 44mm Guillaume Néry Edition (PAM01122). The watch celebrates the 70th anniversary of the birth of Luminor, which is a tritium-based substance with luminescent properties. 70 pieces of…
The Florentine watchmaker Panerai is introducing the Panerai Luminor Blu Mare 44 mm – PAM01085. The model aims for a hybrid of authentic and avant-garde design. While the new watch also evokes the clean lines of the 90s Luminor models,…
Panerai presents a new model PAM01036 with dual time zone function that is strongly inspired by the Challenger of Record of the 36th America’s Cup. It expresses the affinity between Panerai and the Team that first launched the challenge to the…
Panerai continues its love for experimentation by introducing a new interpretation of their ‘Luminor Marina’ with an ultra-light Carbotech case. Furthermore, the new Luminor Marina Carbotech – 44 mm is equipped with a Sandwich dial with blue Super-LumiNova markings. The…
The Panerai Luminor Sealand line has celebrated the Chinese zodiac cycle since 2009. It aims to combine traditional astrology with Italian craftsmanship. The Panerai Luminor Sealand – 44 MM (Ref. PAM00863) was introduced in December 2019. Therefore, it dedicates itself…
On the Geneva watch fair SIHH in January of this year the Italian brand Panerai presented a new ‘Submersible‘, which is dedicated to the French free-diving world champion Guillaume Néry. After breaking several personal records in 2015, Néry retired from professional…
Trends shape the appearance of our society. Whereas recently big case design still dominated the watch landscape – for men as well as for women – the industry now goes back to smaller watch cases. The old shapes do not become…
The ‘Luminor Due’ Collection is enhanced by new models in which simplicity and sportiness are combined with the technical solutions of the P.4001 and P.4002 automatic calibers, which offer a date display, a second time zone and a power reserve indicator. Panerai…