Porsche

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Porsche Design Custom-built Timepieces: Watchmaking of Tomorrow

Despite iconic watch models in their 51-year history, many collectors and connoisseurs of fine mechanics do not necessarily associate Porsche Design with the term ‘watch manufacturer’. And yet Porsche Design’s Swiss subsidiary, Porsche Design Timepieces AG, is currently developing something…

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Combining Speed and Precision: TAG Heuer Carrera Chronosprint x Porsche 

Sixty years ago, Porsche presented the first Porsche 911 model, then known as the Porsche 901. The agile car, with its unmistakable silhouette, could accelerate from 0 to 100km/h in 9.1 seconds and quickly became a status symbol. In the same year,…

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60 Years of the Porsche 911: Porsche Design Chronograph 1 – 911 S/T

When it comes to finding the right birthday present, it is not uncommon to make a mistake, much to the chagrin of the person receiving the gift. Often the birthday boy or girl finds themselves deposited with a pile of rather…

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The Velocity of Time – featuring Ferdi Porsche

What drives Ferdi Porsche? An exclusive portrait from Swisswatches Magazine about the dream of a young architect and entrepreneur. Everyone is searching for a purpose in life. But what drives the grandson of the founder of the world’s most successful…

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From Los Angeles to San Francisco with the Porsche Design 1919 Globetimer UTC and the Porsche Panamera 4 E-Hybrid

A travel diary in a watch magazine? I admit, this article deviates somewhat from our norm – but with good reason. In October 2022, Porsche and Porsche Design provided me with two products of their best luxury technology, the Porsche…

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Never-Changing Values: A 911 Targa From 1972 And a Matching Unique Piece From Porsche Design

In this world, markets regulate the price – but they cannot always reflect the true value of a product. This is probably going to be the case starting from November 29, when, as part of Sotheby’s Luxury Week, something extraordinary…

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The new Porsche Design Chronograph 1 – 911 Dakar and 911 Dakar Rally Design Edition in Titanium Carbide

Something is brewing on the horizon in the sandy desert of Dakar – is it a mirage? No, it’s the unmistakable curves of a Porsche, still clear through the sandstorm. But this is not just any Porsche speeding through the…

A Blast From The Past: The Chronograph 911 Sport Classic From Porsche Design

Looking back at the past with a sense of longing, yet always pushing forwards – that seems to be a part of human nature. Whether in fashion or art, architecture or engineering, both factors drive us in life. But when…

Porsche Design Chronograph 1 911 Edition: Only For Owners of The 911 Targa GTS 50 Years of Porsche Design

Exclusively for owners of the Porsche 911 Targa GTS Edition 50 Years of Porsche Design, the manufacturer is presenting the Chronograph 1 911 Edition, a timepiece designed to go with the car. Both celebrate Porsche Design’s 50th anniversary and reference…

Porsche Design and the Chronograph 1 – Back to the Future

To understand the legend that is Porsche, it is worth looking at the world through a child’s eyes. For example, the three-year-old son of a couple who are friends of mine, who cheers “Porsche!” every single time he sees a…

The Porsche Design Chronograph 718 GT4 RS is The Perfect Match For The New Cayman GT4 RS

For the Porsche Cayman dedicated to the racetrack, Porsche Design is presenting the Chronograph 718 GT4 RS, the matching timepiece. However, it is also reserved for buyers of the Porsche 718 Cayman GT4 RS. The watch is based on the…