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Swatch
When Swatch announced its unprecedented collaboration with Omega last year, it triggered criticism, curiosity, but above all, surprise. Surprise that Omega, a brand that usually stands for watches in the higher-priced segment, was launching a significantly more affordable watch. The…
They love watches and make no secret of it: get to know our horology enthusiasts Philippe and Alexander in conversation. Alexander: I was in the Swatch Store in Hamburg yesterday. The Bioceramic Scuba Fifty Fathoms collection was – of course…
The fascination with watchmaking is characterised by superlatives. There are timepieces with which one could dive to the bottom of the deepest ocean, which combine as many complications as possible, which are ultra-exclusive and rare, and ones that leave every…