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Louis Vuitton’s Ascension From High Fashion to Horological Heaven

In order to understand this article as a watch enthusiast or a collector: forget the Louis Vuitton stereotype. Forget the queues going round the corner and burly bouncers at the door. Forget the logo. We are here to understand the…

Bucherer BLUE – Exceptional timepieces from Lucerne

One would think that the world’s largest watch and jewellery retailer would already have, well, more than enough to do with its business model. With more than 100 boutiques worldwide, 13 of them in Germany, Lucerne-based jeweller Bucherer ensures that…

Year Of The Tourbillon: The Story Of Abraham-Louis Breguet, The Man Who Defied Gravity

Once upon a time, in the mid-eighteenth century, there lived a watchmaker named Abraham-Louis Breguet. Born in the quiet, misty medieval lakeside Swiss town of Neuchâtel (then a Prussian municipality), he grew up beneath the shadow of an ancient 12th century…

The History of The Patek Philippe World Time Watches

A function on its own is never everything. This is not exclusive to watchmaking, but it is particularly true here. Take a watch, for example, with which you can dive thousands of meters deep (at least if you wanted to,…