STYLE

Editorials

RM-UP-01-Ferrari-Comparison
Thinnest Watches in The World: History & Importance

Building the thinnest watch in the world is undeniably one of the most competitive and impressive record chases in modern day horological engineering. Whilst many brands have produced thin watches, only a few brands have ever been truly in competition…

the-5-thinnest-watches-in-the-world
The Five Thinnest Watches in The World

Building the thinnest watch in the world is undeniably one of the most competitive and impressive record chases in modern day horological engineering. Whilst many brands have produced thin watches, only a few brands have ever been truly in competition…

vacheron-constantin-boutique-munich-maximilian-st-27-in-germany-01
Vacheron Constantin Boutique Munich

Swisswatches is delighted to present the watch community with the industry’s very first ‘Boutique Travel Guide’. In this new segment, we will share not only the very best watch boutiques in town, but also the other most exciting things available…

tag-heuer-aquaracer-professional-300-novelty-2024
Dive Right In: The New TAG Heuer Aquaracer Professional 300

It is a highly competitive model series for a particularly fiercely contested genre. After all, steel diver’s watches have been extremely popular for decades, and the range of different brands is almost unmanageable. TAG Heuer has been a player in…

Van Cleef & Arpels: Lady Arpels Collection Proves Brand’s Artisanal Strength

Earlier this year, Van Cleef & Arpels introduced several new timepieces that uphold the maison’s long-standing skills in the field of highly technical yet stunningly crafted jewellery watches. We decided to take a closer look at some of the brand’s imaginative new Lady Arpels models, including the Lady…

piaget-watches-milestones-and-models-everyon-should-know-swisswatches
Piaget Watches: Milestones and Models Everyone Should Know

Piaget is one of those unusual brands that doesn’t only specialise in producing some of the highest quality watches available on the market, but also some of the finest jewellery. What’s more, the two areas of craftsmanship often unite, leading…

Manufacture

richard-mille-manufacture-building-pro-art-1

A Visit to the Richard Mille Manufacture: Where Innovation Meets Exclusivity

Richard Mille’s company history is marked by an unprecedented rise. In 2001, the first Richard Mille watch, the RM 001, made an immediate impact with its tourbillon regulator and a six-figure price tag, causing the brand to stand out from…

a-lange-soehne-stammhaus-exterior-view-lettering

Never Stand Still – A Visit to The A. Lange & Söhne Manufacture

We are standing in Glashütte in front of a mileage post from 1734 next to the A. Lange & Söhne manufacture, which signals the distances to the surrounding villages and towns. Back then, the post indicates, it took six hours…

TUDOR-Manufacture-Le-Locle-Switzerland-Facades-and-Windows

Swisswatches’ Exclusive First Look Into The New Tudor Manufacture

The first mention of Tudor dates back to the year 1926, when Hans Wilsdorf first had the trademark ‘The Tudor’ registered. Six years later, the name would start to appear on several watches. Then, in 1936, Wilsdorf had the actual…

Piaget-Manufacture-in-La-Cote-Aux-Fees-2023

Piaget Manufacture Visit – A True Maison

While it is an extreme privilege to have been inside pretty much every Swiss horology house, at some point, a picture automatically forms in one’s mind as to what to expect when visiting yet another manufacture of mechanical watches. What…

CEO Talks

lunch-with-jeager-lecoultre-ceo-catherine-renier-interview-munich

Lunch With: Jaeger-LeCoultre CEO Catherine Rénier

When you talk to Catherine Rénier about watches, you immediately sense the enthusiasm, deep respect and humility that the CEO of Jaeger-LeCoultre feels for watchmaking. We met Catherine Rénier in Munich on the occasion of the new boutique opening on…

Lunch-with-mit-A-Lange-Soehne-CEO-Wilhelm-Schmid-Interview-at-CoE-Hampton

(Another) Lunch With: A. Lange & Söhne CEO Wilhelm Schmid

A couple of shots as a car backfires abruptly break up our interview. With a smile, Wilhelm Schmid apologises: “James Bond sends his regards.” Next door, collector Fritz Burkard is showing off one of the most famous Aston Martin Coupés…

Swisswatches-Lunch-With-Interview-with-Longines-CEO-Matthias-Breschan-Startpage

Lunch With: Longines CEO Matthias Breschan

Matthias Breschan, the CEO of Longines – one of the most successful watch brands in the Swatch Group – travelled from Zurich to Sylt, Germany’s northernmost island, especially for this day. The occasion was the brand’s new pop-up installation, taking…

Swisswatches-Lunch-With-Norqain-CEO-Ben-Kueffer

Lunch With: Norqain CEO Ben Küffer

Ben Küffer, CEO and co-founder of the Norqain brand, is the wunderkind of Swiss watch start-ups. No other young watch brand has been able to establish itself so successfully so quickly. Only founded in 2018, Küffer was already able to…

Lunch-with-Biver-Watches-CEO-Jean-Claude-Biver-Interview-2023

Lunch With: Biver CEO Jean-Claude Biver

A name to pass on through the generations: Jean-Claude Biver Having lunch with the man who bears this name is a sensation in itself. Not because Jean-Claude Biver doesn’t take the time. The grand master of the Swiss watch industry…

Collector's Choice

Collector’s Choice: A Day In The Life of Kristian Haagen

Kristian Haagen is a self-described “Barbour-wearing, ’67 Series 2A owning, middle-aged watch collector” with eight published books under his belt to date. To the rest of the watch community, Haagen is a renowned Danish photojournalist, collector and auction house consultant.…

George Glasgow Jr: Gentlemen’s Style

Respected as a man, gentleman, and businessman, George Glasgow Junior is the mastermind behind George Cleverley, the renowned shoemaker of Old Bond Street’s Royal Arcade. But George’s style extends far beyond bespoke shoes; he is also the proud and passionate…

The Watch Alchemist: @mochi_watches

When he received his university tuition fees and a few months of rent from his family in advance, he invested it in an OMEGA Speedmaster watch. Fortunately, his application for a scholarship was granted, and his education and accommodation were…

DeBethune DB27 Titan Hawk V2

With A Penchant For Independence: @thehoracle

Having lived on the West Coast his entire life, it’s not surprising, that his first watch was a Nixon, the epitome of a surf watch. As nobody in his family was ever interested in watches and he never inherited a…

Patek Philippe Nautilus 5712 1A 001 Tiffany Dial

Rendezvous With Charlie Sheen: @bzabodyn214

Who can actually claim to have owned a watch from a Hollywood icon? When @bzabodyn214 bought his Patek Philippe Aquanaut 5065A from a local dealer, some research quickly revealed that the original owner was none other than Charlie Sheen and…

Guides

vacheron-constantin-boutique-munich-maximilian-st-27-in-germany-01

Vacheron Constantin Boutique Munich

Swisswatches is delighted to present the watch community with the industry’s very first ‘Boutique Travel Guide’. In this new segment, we will share not only the very best watch boutiques in town, but also the other most exciting things available…

Patek Philippe Boutique Hamburg Innen Table Chairs

Patek Philippe Boutique Hamburg

Swisswatches is delighted to present the watch community with the industry’s very first ‘Boutique Travel Guide’. In this new segment, we will share not only the very best watch boutiques in town, but also the other most exciting things available…

Zenith-El-Primero-Chronograph-Ref-G581-From-1969

The Ultimate Guide to Zenith’s El Primero

Most of the young watch collectors of today are looking for the names of famous watch models. This is perfectly fair, given these names were created to be remembered. But anyone who takes a closer look at superstars such as…

Patek-Philippe-Boutique-Bucherer-in-Berlin-Fassade

Patek Philippe Boutique Berlin

Swisswatches is delighted to present the watch community with the industry’s very first ‘Boutique Travel Guide’. In this new segment, we will share not only the very best watch boutiques in town, but also the other most exciting things available…