STYLE

Editorials

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Everything You Need to Know About The Rolex Submariner

In Lewis Carroll’s Alice in Wonderland, the King gives the White Rabbit some sage advice for storytelling: ‘Begin at the beginning,’ the King said gravely, ‘and go on till you come to the end: then stop.’ That’s exactly the plan…

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Paying a Visit to Glashütte Original: The Original German Manufacture

The German manufacture Glashütte Original has firmly earned its place alongside some of the most reputable of Swiss brands. Glashütte Original combines traditional watchmaking and craftsmanship with the almost implausible ability to adapt to new economic, political and cultural conditions.…

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24 Hours With Rolex At The Laver Cup In Berlin

When John McEnroe and Björn Borg take to the stage at the gala event in Berlin on Thursday evening before the start of the Laver Cup 2024, it will be the last time the two eternal rivals introduce their teams.…

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The Most Expensive Rolex Wristwatches Of All Time

Rolex is the most well-known and revered horology house on the planet. Owning a Rolex is the ultimate symbol of prosperity in the western world. But just how much money do these watches actually involve? It’s time to discover the…

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The Most Expensive Audemars Piguet Watches of All Time

The history of the most expensive Audemars Piguet watches ever offered at auction is simultaneously a narrative of the brand’s greatest achievements, its illustrious heritage, and the most exquisite models it has produced throughout its long corporate history. The timepieces’…

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The Most Expensive Omega Wristwatches of All Time

The history of the most expensive Omega watches ever offered at auction is simultaneously a narrative of the brand’s greatest achievements, its illustrious heritage, and the most exquisite models it has produced throughout its long corporate history. The timepieces’ lofty…

Manufacture

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Paying a Visit to Glashütte Original: The Original German Manufacture

The German manufacture Glashütte Original has firmly earned its place alongside some of the most reputable of Swiss brands. Glashütte Original combines traditional watchmaking and craftsmanship with the almost implausible ability to adapt to new economic, political and cultural conditions.…

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Jaeger-LeCoultre Manufacture Visit: The Road to Precision

Jaeger-LeCoultre, often dubbed the ‘Watchmaker of Watchmakers’, has a long history of supplying parts to esteemed brands like Patek Philippe, Audemars Piguet, and Cartier. Today a fully integrated manufacture producing some of the most coveted and complicated luxury watches in…

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Watches Without an Expiration Date – A Visit to The Lang & Heyne Manufacture in Dresden

‘Born in Saxony’ – so goes the slogan of Lang & Heyne, a watch manufacture from the small German town of Radeberg near Dresden. It’s a name known only to true connoisseurs and watch aficionados; only around 150 watches are…

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A Visit to the Blancpain Manufacture: Into the Heart of Swiss Watchmaking

When one thinks of Swiss-made watches, what springs to mind? For some of us, it’s a luxurious boutique in the heart of an affluent metropolis. For others, it’s a fast-paced car rally with watch-branded banners plastered over the track. But…

Style

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Panerai Submersible Luna Rossa Collection

Swisswatches has teamed up with Panerai and together we will invite four people to the Panerai manufacture in Neuchâtel. Experience the excellence of this luxury Swiss manufacture first-hand, and discover how these masterpieces come to life. An inspiring, unforgettable trip of a lifetime!

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Accompanying A. Lange & Söhne And The New Datograph Up/Down to The First German Concours of Elegance at Lake Tegernsee

The first German Concours of Elegance – at least the first one to be deserving of the name – is only an hour’s flight from Hamburg, yet travelling through Germany during the summer holidays is inevitably a challenge, as hundreds…

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Many Roads Lead to Rome: The Mille Miglia 2024 with Chopard

Many roads lead to Rome, but only one charmingly uses the eternal city as a turning point. This story demonstrates what it means to have driven the legendary 1000-mile race from Brescia to Rome and back yourself. On the wrist,…

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Porsche 718 Spyder RS and Porsche Design Chronograph 718 Spyder RS

For Porsche 718 Spyder RS owners only. The accompanying Porsche Design Chronograph 718 Spyder RS chronograph is the second youngest model in this exclusive series of 14 models since 2019.

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A. Lange & Söhne: Craftsmanship in its Purest Form

A Lange & Söhne is proof of the fact that automobile culture and rare wristwatches come together particularly well when the collectors of both categories are not the ostentatious type. A good example of this can be found at the…

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King of Elegance – 24 Hours in Milan with Cartier

On a balmy summer evening at the end of September, the first guests are arriving at Milan’s Cartier boutique on Via Monte Napoleone in the city’s luxury district. We take the glass elevator with its own doorman to the fourth…

CEO Talks

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Lunch With: Rado CEO Adrian Bosshard

Over the last few decades, Rado has established itself as a leader in the watch industry with the processing of ceramic and is now a pioneer in this field. The watchmaker now offers a colour palette of over 20 colours…

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Lunch With: Jaeger-LeCoultre CEO Catherine Rénier

When you talk to Catherine Rénier about watches, you immediately sense the enthusiasm, deep respect and humility that the CEO of Jaeger-LeCoultre feels for watchmaking. We met Catherine Rénier in Munich on the occasion of the new boutique opening on…

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(Another) Lunch With: A. Lange & Söhne CEO Wilhelm Schmid

A couple of shots as a car backfires abruptly break up our interview. With a smile, Wilhelm Schmid apologises: “James Bond sends his regards.” Next door, collector Fritz Burkard is showing off one of the most famous Aston Martin Coupés…

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Lunch With: Longines CEO Matthias Breschan

Matthias Breschan, the CEO of Longines – one of the most successful watch brands in the Swatch Group – travelled from Zurich to Sylt, Germany’s northernmost island, especially for this day. The occasion was the brand’s new pop-up installation, taking…

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Lunch With: Norqain CEO Ben Küffer

Ben Küffer, CEO and co-founder of the Norqain brand, is the wunderkind of Swiss watch start-ups. No other young watch brand has been able to establish itself so successfully so quickly. Only founded in 2018, Küffer was already able to…

Collector's Choice

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Collector’s Choice: @jumphourking Ruud van Rijn Talks Jump Hour Watches

Let’s start with the most important question. What is it about the jump hour mechanism that so enamours you?  When I started collecting watches in the 1990s I liked ‘odd’ watches, mainly from the 1970s. That meant alarm watches, strangely shaped cases,…

Collector’s Choice: A Day In The Life of Kristian Haagen

Kristian Haagen is a self-described “Barbour-wearing, ’67 Series 2A owning, middle-aged watch collector” with eight published books under his belt to date. To the rest of the watch community, Haagen is a renowned Danish photojournalist, collector and auction house consultant.…

George Glasgow Jr: Gentlemen’s Style

Respected as a man, gentleman, and businessman, George Glasgow Junior is the mastermind behind George Cleverley, the renowned shoemaker of Old Bond Street’s Royal Arcade. But George’s style extends far beyond bespoke shoes; he is also the proud and passionate…

The Watch Alchemist: @mochi_watches

When he received his university tuition fees and a few months of rent from his family in advance, he invested it in an OMEGA Speedmaster watch. Fortunately, his application for a scholarship was granted, and his education and accommodation were…

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With A Penchant For Independence: @thehoracle

Having lived on the West Coast his entire life, it’s not surprising, that his first watch was a Nixon, the epitome of a surf watch. As nobody in his family was ever interested in watches and he never inherited a…

Guides

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The Hublot Masterpiece Collection: Where Innovation Meets Extravagance

Launched in 2011, following the Big Bang, King Power, and Classic Fusion lines, Hublot’s Masterpiece (MP) collection marked the brand’s intensified focus on grand complications. Jean-Claude Biver, then CEO of Hublot, described the collection as the next step towards “more…

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A Symphony of 72 Masterpieces: 30 Years of Calibre Development at A. Lange & Söhne

30 years is actually not a very long period in the watch industry, which tends to move in generations. But when A. Lange & Söhne looks back this autumn to October 24, 1994, the collector community won’t be able to…

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TAG Heuer Boutique Munich

Swisswatches is delighted to present the watch community with the industry’s very first ‘Boutique Travel Guide’. In this new segment, we will share not only the very best watch boutiques in town, but also the other most exciting things available…

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Vacheron Constantin Boutique Munich

Swisswatches is delighted to present the watch community with the industry’s very first ‘Boutique Travel Guide’. In this new segment, we will share not only the very best watch boutiques in town, but also the other most exciting things available…