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    The Hermès Arceau Minute Repeater in white gold with a violet dial is shown from the front on the wrist.
    Novelties

    Hermès Arceau Samarcande: A Minute Repeater With a Horse’s Head

    The Grand Seiko Evolution 9 collection SLGB006 Ice Forest at Dawn on the wrist.
    Editorial

    Watches & Wonders 2026: Grand Seiko SLGB006 “Ice Forest at Dawn” and the Most Precise Spring-Driven Movement in the World

    Black SINN 936 S chronograph on a black background
    Novelties

    Watches & Wonders 2026: 936 S by Sinn Spezialuhren – Practical Functionality in a Robust Black Finish

    A diagonal front view of the Van Cleef & Arpels Midnight Jour Nuit Phase de Lune.
    Editorial

    Watches & Wonders 2026: Van Cleef & Arpels Midnight Jour Nuit Phase de Lune

    Panerai Luminor 31 Giorni PAM01631 Dial
    Novelties

    Watches & Wonders 2026: Panerai Launches the Luminor 31 Giorni PAM01631 With a 31-Day Power Reserve

    The Van Cleef and Arpels Midnight Heure d’Ici and Heure d’Ailleurs Watches and Wonders 2026.
    Novelties

    Watches & Wonders 2026: Van Cleef & Arpels Midnight Heure d’ici & Heure d’ailleurs

    Logo House of Brands (three stripes): Universal Genève (blue), Breitling (yellow), Gallet (green)
    Industry News

    Breitling, Universal Genève, Gallet: House of Brands Unveils New Leadership Team

    Orange passageway at Inhorgenta 2026
    Industry News

    Inhorgenta 2026: Trends, Watch Talks & Award-Winners

    Three people in the COSC laboratory
    Industry News

    COSC Introduces New „Excellence Chronometer“ Seal

    View of the entrance to the Munich Trade Fair Center during Inhorgenta
    Industry News

    Inhorgenta 2026: Innovations, Trends And The Swisswatches Talk About The New Collecting Trend Among Watch Enthusiasts

    cosmograph Daytona turquoise lacquer dial (reference 126518LN)
    Industry News

    2026: Rolex Prices Rise And Others Follow Suit

    Van Cleef & Arpels boutique in Hamburg
    Industry News

    Van Cleef & Arpels Opens First Boutique in Hamburg

  • Stories
    • Editorial
    • CuratedBy
    • Collectors’ Talk
    • Collector’s Choice
    The Hublot Spirit of Big Bang Essential Taupe in 32 mm and 42 mm is shown in a front view.
    Editorial

    Hublot Spirit of Big Bang Essential Taupe: Chapter V of the Essential series

    The watchmaking instructor Jean-Marc Figols with an apprentice
    Editorial

    Rexhep Rexhepi And Jean-Marc Figols Reunite for A New Apprenticeship Workshop

    The Norqain Freedom Chrono Enjoy Life Sprinkles Special Edition reference N2201-19S04-K01-S01 on the wrist.
    Editorial

    Is The Norqain Freedom Chrono Enjoy Life ‘Sprinkles’ The Most Fun Watch of 2026?

    Georges Kern, CEO of the House of Brands.
    Editorial

    “If Audemars Piguet can produce 50,000 watches, then so can we!” – An Interview with Georges Kern on the Rebirth of Universal Genève

    The Jaeger-LeCoultre and Vacheron Constantin featured image is shown here.
    Editorial

    Minute Repeater With Tourbillon: Two New Models From Jaeger-LeCoultre And Vacheron Constantin, Vying For Every Millimetre

    Bulgari Octo Finissimo 37 mm titanium watch, seen on the wrist
    Editorial

    Watches & Wonders 2026: Bulgari Presents The Octo Finissimo in a New Dimension

    The Hublot Big Bang 20th Anniversary Red Magic, reference 431.CF.1313.RX.
    CuratedBy

    20 Years of Big Bang: How Hublot is Revolutionising The World of Watches

    The Team of the Wempe Kontorhouse Stubbenhuk
    CuratedBy

    Wempe Opens One of Europe’s Largest and Most Modern Watch Servicing Workshops in Hamburg

    grand-seiko-watch-studio-shizukuishi-outsideview
    CuratedBy

    Grand Seiko: The Japanese Giant

    wempe-observatory-glashuette-and-training-centre-2
    CuratedBy

    Aspiring Watchmakers: Wempe’s Top-Performing Training Centre in Glashütte

    royal-oak-offshore-chronograph-automatik-26238ti.oo.2000ti.01-am-on-the-wrist
    CuratedBy

    How Audemars Piguet’s Royal Oak Offshore Combined Luxury With Culture For The First Time

    glashuette-original-seaq-chronograph-silver-screen-lying
    CuratedBy

    Diver’s Watches Made In Germany:  An Overview Of The Glashütte Original SeaQ-Series

    swisswatches-collectors-talk-en-cover
    Collectors' Talk

    Watches & Wonders 2025: What Impressions Can We Take Back From Geneva?

    swisswatches-collectors-talk-en-cover
    Collectors' Talk

    Meet the New Cubitus: Innovation and Excitement Unleashed

    swisswatches-collectors-talk-en-cover
    Collectors' Talk

    Forget About Money: This One’s for the Dreamers

    swisswatches-collectors-talk-en-cover
    Collectors' Talk

    Blancpain x Swatch: The Quest for the Cool Factor

    swisswatches-collectors-talk-en-cover
    Collectors' Talk

    The Bucherer Deal: Where to Purchase a Rolex in the Future

    swisswatches-collectors-talk-en-cover
    Collectors' Talk

    A New Daytona? Another Nautilus? Wishful Thinking Ahead of Watches & Wonders 2023

    jumphourking-ruud-van-rijn-in-atelier-2
    Collector's Choice

    Collector’s Choice: @jumphourking Ruud van Rijn Talks Jump Hour Watches

    Collector's Choice

    Collector’s Choice: A Day In The Life of Kristian Haagen

    Collector's Choice

    George Glasgow Jr: Gentlemen’s Style

    Collector's Choice

    The Watch Alchemist: @mochi_watches

    DeBethune DB27 Titan Hawk V2
    Collector's Choice

    With A Penchant For Independence: @thehoracle

    Patek Philippe Nautilus 5712 1A 001 Tiffany Dial
    Collector's Choice

    Rendezvous With Charlie Sheen: @bzabodyn214

  • Guides
    • Collector’s Guide
    • Buyer’s Guide
    • Boutique Travel Guide
    Collector's Guide: Patek Philippe Annual Calendar
    Collector's Guide

    30 Years Patek Philippe Annual Calendar: The Ultimate Collector’s Guide

    The Audemars Piguet Code 11.59 Starwheel Ref. 15212NR.OO.A002KB.01 from the front.
    Collector's Guide

    Code 11.59 by Audemars Piguet: From Controversial New Collection to Vessel for Innovation

    hublot-masterpiece-kollektion-mp-05-la-ferrari-saphirgehaeuse-tourbillon-3
    Collector's Guide

    The Hublot Masterpiece Collection: Where Innovation Meets Extravagance

    a-lange-and-soehne-30-years-manufacturing-watch-movements-development
    Collector's Guide

    A Symphony of 72 Masterpieces: 30 Years of Calibre Development at A. Lange & Söhne

    Zenith-El-Primero-Chronograph-Ref-G581-From-1969
    Collector's Guide

    The Ultimate Guide to Zenith’s El Primero

    Patek-Philippe-Advanced-Research-Atelier
    Collector's Guide

    Pushing the Boundaries of Watchmaking: Patek Philippe Advanced Research

    mbandf-sequential-evo-chronograph
    Buyer’s Guide

    The Best Chronographs With In-House Movements: Top Picks For Every Budget

    tudor-black-bay-58-gmt-ref-m7939g1a0nru-0001-dial-2
    Buyer’s Guide

    The Best GMT Watches for Every Budget: A Guide for Beginners and Collectors

    Buyer’s Guide

    Buyer’s Guide For Watches Between 1,000 – 3,000 Euros

    Buyer’s Guide

    Buyer’s Guide For Watches Up To 1,000 Euros

    Buyer’s Guide

    Buyer’s Guide For Preowned And Vintage Watches Part 2: Shipping, Paying, Insuring

    Buyers Guide – Preowned and Vintage Rolex, Patek Philippe, Omega, Audermars Piguet, etc.
    Buyer’s Guide

    Buyer’s Guide For Preowned And Vintage Watches Part 1: Choosing The Right Seller Or Dealer

    Facade of the boutique Le Lounge in Geneva by Roger Dubuis
    Boutique Travel Guide

    Roger Dubuis Boutique in Geneva

    The Van Cleef & Arpels boutique in Frankfurt am Main from the outside.
    Boutique Travel Guide

    Van Cleef & Arpels Boutique Frankfurt

    Exterior view of the Patek Philippe boutique in Frankfurt, operated by Wempe
    Boutique Travel Guide

    Patek Philippe Boutique Frankfurt

    Boutique Travel Guide

    Panerai Boutique Stuttgart

    grand-seiko-boutique-paris-place-vendome
    Boutique Travel Guide

    Grand Seiko Boutique Paris Place Vendôme

    tag-heuer-boutique-munich-2
    Boutique Travel Guide

    TAG Heuer Boutique Munich

  • Manufacture
  • CEO Talks
  • Style
  • Videos
Highly Viewed
Home » Recent articles

Recent articles

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Collectors' Talk

The Audemars Piguet x Swatch Royal Pop: Genius Collab or Collector’s Flop?

The Royal Pop by Swatch and Audemars Piguet is a divisive topic: our watch experts discuss its design, collectible value, marketing and the future of luxury watches.

  • 15 May 2026
  • 3 min
  • 0
Pictured here is the “Audemars Piguet x Swatch Royal Pop Bioceramic” collection box.
Editorial

Audemars Piguet x Swatch Royal Pop: Perhaps The Most Unusual Royal Oak of All Time

Audemars Piguet and Swatch present the Royal Pop: all models, prices, technical details and the significance of the Royal Oak collaboration.

  • 15 May 2026
  • 8 min
  • 0
The Hublot Spirit of Big Bang Essential Taupe in 32 mm and 42 mm is shown in a front view.
Editorial

Hublot Spirit of Big Bang Essential Taupe: Chapter V of the Essential series

Hublot presents the fifth edition of the Spirit of Big Bang Essential Taupe in 32 mm and 42 mm – available online, limited to 200 pieces each.

  • 13 May 2026
  • 3 min
  • 0
The watchmaking instructor Jean-Marc Figols with an apprentice
Editorial

Rexhep Rexhepi And Jean-Marc Figols Reunite for A New Apprenticeship Workshop

Jean-Marc Figols, the former master watchmaker at Patek Philippe who first mentored Rexhep Rexhepi, joins the new Apprenticeship Workshop. We paid this new atelier a visit.

  • 09 May 2026
  • 8 min
  • 0
The Norqain Freedom Chrono Enjoy Life Sprinkles Special Edition reference N2201-19S04-K01-S01 on the wrist.
Editorial

Is The Norqain Freedom Chrono Enjoy Life ‘Sprinkles’ The Most Fun Watch of 2026?

Norqain Freedom Chrono Enjoy Life „Sprinkles“ brings colourful sprinkles, luminous details and summer character to the Freedom Chrono.

  • 06 May 2026
  • 5 min
  • 0
Georges Kern, CEO of the House of Brands.
Editorial

“If Audemars Piguet can produce 50,000 watches, then so can we!” – An Interview with Georges Kern on the Rebirth of Universal Genève

Georges Kern discusses the rebirth of Universal Genève, its new collection, pricing, distribution and the brand’s future.

  • 06 May 2026
  • 10 min
  • 0
The Hermès Arceau Minute Repeater in white gold with a violet dial is shown from the front on the wrist.
Novelties

Hermès Arceau Samarcande: A Minute Repeater With a Horse’s Head

Hermès Arceau Samarcande: a minute repeater, crystal dial and horse motif combine haute horlogerie with the Maison’s historic heritage.

  • 04 May 2026
  • 4 min
  • 0
The Jaeger-LeCoultre and Vacheron Constantin featured image is shown here.
Editorial

Minute Repeater With Tourbillon: Two New Models From Jaeger-LeCoultre And Vacheron Constantin, Vying For Every Millimetre

A comparison of two minute repeaters with tourbillons: the Jaeger-LeCoultre Master Hybris Mechanica Ultra Thin Minute Repeater and the Vacheron Constantin Les Cabinotiers Minute Repeater Tourbillon Skeleton.

  • 04 May 2026
  • 8 min
  • 0
Bulgari Octo Finissimo 37 mm titanium watch, seen on the wrist
Editorial

Watches & Wonders 2026: Bulgari Presents The Octo Finissimo in a New Dimension

Bulgari novelties at Watches & Wonders 2026: Octo Finissimo 37 mm, new in-house calibre BVF 100, titanium and gold models, as well as a minute repeater.

  • 30 Apr 2026
  • 4 min
  • 0
The Chopard Alpine Eagle, featuring an anti-magnetic balance spring, is shown here in a front view on the wrist.
Editorial

Watches & Wonders 2026: Chopard Alpine Eagle 41 AM – The First of Its Kind

The new Chopard Alpine Eagle 41 AM introduces anti-magnetic technology, a moss green finish and the new Calibre 01.01-C to the collection.

  • 29 Apr 2026
  • 3 min
  • 0
Collector's Guide: Patek Philippe Annual Calendar
Collector's Guide

30 Years Patek Philippe Annual Calendar: The Ultimate Collector’s Guide

The Patek Philippe Annual Calendar is celebrating its 30th anniversary this year. We take a look back at its history and have compiled a list of the most important models.

  • 28 Apr 2026
  • 26 min
  • 0
The Breitling manufacture outside view.
Manufacture

A Visit to The Breitling Manufacture in La Chaux-de-Fonds: Between Tradition And Modernity

Ein Besuch in der Breitling Manufaktur in La-Chaux-de-Fonds. Hier durfte Swisswatches Magazine hinter die Kulissen der Produktion blicken.

  • 28 Apr 2026
  • 10 min
  • 0
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