This first part of our Buyer's Guide For Watches focuses on models in a price segment that ranges from 150 to 1,000 euros.
Victorinox
Ibach, Switzerland
Founded in 1884 in Ibach by Karl Elsener, Victorinox achieved global fame with the iconic Swiss Army Knife, a symbol of functionality and versatility. Since 1989, Victorinox has also been manufacturing wristwatches that embody the same values of robustness, durability, and reliability, often referencing the aesthetic of the Swiss Army Knife. The I.N.O.X. models are particularly well known for withstanding extreme stress tests, while more classic lines such as Alliance and Maverick combine elegance with robustness.