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One would think that the world's largest watch and jewellery retailer would already have, well, more than enough to do with its business model. With more than 100 boutiques worldwide, 13 of them in Germany, Lucerne-based jeweller Bucherer ensures that the latest products from predominantly Swiss manufacturers find their way to the wrists of men…

Once upon a time, in the mid-eighteenth century, there lived a watchmaker named Abraham-Louis Breguet. Born in the quiet, misty medieval lakeside Swiss town of Neuchâtel (then a Prussian municipality), he grew up beneath the shadow of an ancient 12th century castle. With the Jura mountains to the North and Creux du Van canyon to the…

A function on its own is never everything. This is not exclusive to watchmaking, but it is particularly true here. Take a watch, for example, with which you can dive thousands of meters deep (at least if you wanted to, and your body could get that far down). Or take the function that helps you…