Whether you’re a seasoned collector or just beginning your journey into the world of haute horology, a chronograph with an in-house movement represents the pinnacle of traditional watchmaking excellence. That’s why we’ve created this carefully curated guide to showcase the…
Something of a curse within the Swiss watches industry is that almost every horology house lays claim to being the first of their kind: a record-breaker, an inventor, a pioneer. The same applies to the field of chronograph watches, aka…
The Rolex Certified Pre-Owned programme at Bucherer offers a high-quality and trustworthy alternative to buying pre-owned Rolex luxury watches. But how does the buying, selling, authentication and certification of pre-owned watches actually work? Rolex Certified Pre-Owned at Bucherer In 2019,…
Rolex may produce over a million watches a year, but this doesn’t stop mystery from shrouding it in many aspects. One such aspect is the off-catalogue Rolex models, reserved for VIP clients and usually covered in a variety of different…
When Mark Zuckerberg announced on 28 October 2021 that the parent company Facebook would be renamed Meta with immediate effect, not only Facebook but also Zuckerberg seemed to have undergone a transformation. From now on, ‘Zuck’ played it cool. He…
The most important company and watch model anniversaries in 2025 and a (critical) look at the watch industry this coming year. Normally, we like to hold back on speculation at Swisswatches – and for good reason. The watch industry and…
Rolex has updated its prices as usual on January 1st, with impressive variations depending on the material. This year, with the 2025 Rolex price list, there is some good news and bad news, and it all depends if you’re looking…
It’s been another extraordinary year for us all, and the watch world is no exception. That’s why the Swisswatches team sat down once more to compile a list of our top watches from 2024. From milestone models and innovative materials…
The perfect choice for frequent flyers, businesspeople, and globetrotters: GMT watches typically allow you to keep track of up to two additional time zones alongside the local time. Practical and versatile, they are ideal for those who frequently interact with…
GMT watches are ideal for people who regularly work with different time zones or travel frequently. They allow you to keep track of up to two additional time zones alongside the local time – a practical companion for businesspeople, frequent…
When we received a couple of invitations from watch brands to various tennis tournaments this year, deciding who should go wasn’t a hard decision for our team. After all, it’s no exaggeration to say that I’m a bit of a…
In Lewis Carroll’s Alice in Wonderland, the King gives the White Rabbit some sage advice for storytelling: ‘Begin at the beginning,’ the King said gravely, ‘and go on till you come to the end: then stop.’ That’s exactly the plan…