Rolex

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Watch News of the Year: Rolex Takes Ownership of Bucherer

It is an earthquake that will change this industry like few others before: the world’s most important watch brand, Rolex, is taking over the world’s most important luxury watch retailer, Bucherer. Credit © bucherer.com As explained in a statement released…

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100th Anniversary of Le Mans: Rolex Anniversary Daytona 

Just last weekend, the centenary edition of the 24 Hours of Le Mans race took place in northwest France. To celebrate this special anniversary, Rolex, which has been timing this event since 2001, is releasing a new Oyster Perpetual Cosmograph Daytona model…

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Top Lots of the Phillips Auction: The Geneva Watch Auction: XVII

Phillips has been a first port of call for auctions of classic wristwatches for the past seven years. This success can clearly be attributed to the work of Aurel Bacs, whose catalogues already set standards during his time at Christie’s.…

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Watches & Wonders 2023: Swisswatches’ Top Ten Watches for Chronograph Lovers

2023 is already proving to be a great year for chronographs. Whether technically revised, flaunting a new design, appearing as an anniversary model, or completely redeveloped, there really was something for everyone in the most popular category of mechanical wristwatches.…

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Auction results: Kicking Off the Season with the Monaco Legend Group

LOT 100 It was obvious that lot 100 would be the most expensive Rolex Yachtmaster sold so far. Going for €1.82 million, Patrick Heiniger’s platinum watch remained within the auction house’s estimate. For the successful bidder, however, the bill came…

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Watches & Wonders 2023: These are the best collector watches.
Swisswatches' very own Top Ten

Honestly, we aren’t often ones for rankings, but after numerous questions from our fans online, on Instagram, alongside countless discussions during the fair, we can’t seem to resist. We all want to know: what are the most important mechanical watch…

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Authentic, Valuable: The Most Beautiful Watches at the Monaco Legend Group Auction

Fans of classic wristwatches always get their fill in spring and autumn, because in May and November, the biggest houses hold their auctions in Geneva. Phillips, Christies, Antiquorum and Sotheby’s each hammer out hundreds of watches, meaning it’s guaranteed that…

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Watches & Wonders 2023: Rolex Highlights

Rolex’s legendary Daytona celebrates its 60th anniversary this year. As a result, our anticipation was particularly high in the run-up to what the horology house would come up with to mark this important birthday. Now the secret is out. Rolex…

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A New Daytona? Another Nautilus? Wishful Thinking Ahead of Watches & Wonders 2023

They love watches and make no secret of it: get to know our horology enthusiasts Philippe and Alexander in conversation. Alexander: It’s that time again! At the end of March, Watches & Wonders will take place. The closer the show…

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Swisswatches 24 Days of Christmas: Top Watches of 2022

It’s been another extraordinary year for us all, and the watch world is no exception. That is why the Swisswatches team sat down once more to comprise a list of our top watches of 2022. From anniversary models to world…

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A Turning Point: Rolex Certified Pre-Owned Programme

The trading of pre-owned watches has exploded in recent years – and this upward trend is still ongoing. In a recent industry report, Deloitte predicts that the annual turnover with pre-owned watches will increase from the current 20 billion Swiss…

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A New Milestone: The Rolex Oyster Perpetual Deepsea Challenge

With the Oyster Perpetual Deepsea Challenge, Rolex once again revives an idea of the past: the wristwatch as a practical tool. Built and developed for the professionals – that is the formula Rolex focuses upon for its new release, which…