Interview

Watch restoration is one of the main pillars of Parmigiani Fleurier. With the experience of numerous restorations and 300 years of watchmaking under its belt, CEO Davide Traxler and his team aim to design enduring watch collections that withstand time. Although a mechanical watch is something rather masculine for Traxler, ladies watches make nearly 50…

If Christoph Grainger-Herr had to stereotype the average IWC customer, he might catch himself picking his own name. Not out of sheer vanity, but because the young CEO embodies and leads the brand with so much genuine dedication, and has been doing so for just over two years. The trained architect has been with the brand for over…

Claude Greisler is a determined man with a clear attitude and vision. Not least because of these reasons he managed, together with his business partner Serge Michel to make the brand Armin Strom a manufacture in only three years. Nearly all movement parts are produced in-house in Biel. Greisler is not only CEO and watchmaker…

Montblanc CEO Nicolas Baretzki has grown up with watches, but still manages the business of one of the most traditional brands for writing instruments. He sees many similarities when it comes to the manufacturing of both product divisions, especially in terms of craftsmanship that is based on many years of experience as well for writing…

Just over one year ago Jérôme Biard took the lead of CORUM. He doesn’t want to be compared to his predecessors – Biard, already as a child a big fan of the brand, has his very own vision. To our lunch in Zurich the sympathetic CEO appeared in familiar casual manner and revealed, why a brand…

Since 2010 Sascha Moeri is CEO of Carl F. Bucherer and has managed to quadruple the watch production in only eight years. On the occasion of the opening of the new Manufacture we met the tireless CEO who never seems to sleep. However he has one dream at least, to further expand the productivity of…

For almost a year now Georges Kern is CEO of BREITLING and has turned the brand inside out. We met the realist and visionary at the restaurant Napa Grill in Zürich near the new BREITLING offices for an exclusive interview for Swisswatches and found out, why currently all brands return to their roots, why BREITLING despite…

Carlos A. Rosillo and Bruno Belamich have been friends since the age of 15 and in 1992, they founded the watch brand Bell & Ross. Today they are the pioneers in the filed of military watches. We spoke with co-founder Carlos A. Rosillo about the most important milestones from the past 25 years, and why…

Swisswatches Magazine recently visited the new Omega headquarters in Biel, where we met with CEO and President, Raynald Aeschlimann, for lunch to find out more about the direction the brand is heading in. Amongst other things, we discussed the changes and challenges since he took over at the helm 22 months ago, as well as…