Porsche Design

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75 Years of Porsche Sports Cars: Porsche Design Presents the Limited Anniversary Edition Chronograph 1 – 75 Years Porsche Edition

Exactly 75 years ago, the first Porsche sports car was registered in 1948. Ferry Porsche wanted a light, efficient sports car. Since one of that kind did not exist according to his ideas, he simply built one himself. Thus, the…

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From Los Angeles to San Francisco with the Porsche Design 1919 Globetimer UTC and the Porsche Panamera 4 E-Hybrid

A travel diary in a watch magazine? I admit, this article deviates somewhat from our norm – but with good reason. In October 2022, Porsche and Porsche Design provided me with two products of their best luxury technology, the Porsche…

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Swisswatches 24 Days of Christmas: Top Watches of 2022

It’s been another extraordinary year for us all, and the watch world is no exception. That is why the Swisswatches team sat down once more to comprise a list of our top watches of 2022. From anniversary models to world…

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Porsche Design Chronograph 1 – GP 2023 Edition

As the 50th anniversary year of the Porsche Design Chronograph 1, which was widely celebrated with an array of special models, draws to a close, the watch manufacturer is already presenting its next highlight. With the Chronograph 1 – GP…

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Never-Changing Values: A 911 Targa From 1972 And a Matching Unique Piece From Porsche Design

In this world, markets regulate the price – but they cannot always reflect the true value of a product. This is probably going to be the case starting from November 29, when, as part of Sotheby’s Luxury Week, something extraordinary…

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The new Porsche Design Chronograph 1 – 911 Dakar and 911 Dakar Rally Design Edition in Titanium Carbide

Something is brewing on the horizon in the sandy desert of Dakar – is it a mirage? No, it’s the unmistakable curves of a Porsche, still clear through the sandstorm. But this is not just any Porsche speeding through the…

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Porsche Design Chronograph 911 GT3 RS: Anything but the third wheel  

Since 2017, future car owners of selected Porsche models have had the option of having their own Porsche Design chronographs, made to match their sports car. The latest version: the 911 GT3 RS Chronograph. Porsche Design is launching the new…

Porsche Design Chronograph 1 – All Black Numbered Edition: Continuing the Story

The Porsche Design Chronograph 1 – All Black Numbered Edition celebrates the iconic Chronograph 1 from 1972 while continuing its legacy. After the 1972 Limited Edition, which was launched on the occasion of the brand’s 50th anniversary, paid tribute to…

A Blast From The Past: The Chronograph 911 Sport Classic From Porsche Design

Looking back at the past with a sense of longing, yet always pushing forwards – that seems to be a part of human nature. Whether in fashion or art, architecture or engineering, both factors drive us in life. But when…

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Porsche Design Chronograph 1 GP 2022 Edition

Porsche Design is presenting the Chronograph 1 GP 2022 Edition. The special model celebrates the GP Ice Race in Zell am See, of which the brand is the official timekeeper. The watch is based on the Chronograph 1, which was…

Porsche Design Chronograph 1 911 Edition: Only For Owners of The 911 Targa GTS 50 Years of Porsche Design

Exclusively for owners of the Porsche 911 Targa GTS Edition 50 Years of Porsche Design, the manufacturer is presenting the Chronograph 1 911 Edition, a timepiece designed to go with the car. Both celebrate Porsche Design’s 50th anniversary and reference…

Porsche Design and the Chronograph 1 – Back to the Future

To understand the legend that is Porsche, it is worth looking at the world through a child’s eyes. For example, the three-year-old son of a couple who are friends of mine, who cheers “Porsche!” every single time he sees a…