This week, the watch world turns its attention to Milan. From 19 to 21 January, nine Maisons of the LVMH Group present their latest creations. Alongside Louis Vuitton, Bulgari, TAG Heuer and Daniel Roth, Hublot also reveals the models set to stand out in 2026. These include technical upgrades, new colour variations, and limited editions that offer a glimpse into future developments within the Big Bang and Classic Fusion collections.

Big Bang Original Unico: The Next Generation of the Big Bang

Following the Big Bang’s 20th anniversary last year, Hublot now introduces a new generation of its flagship model. The Big Bang Original Unico features a series of refinements, both technical and aesthetic.

Inside, the watch is powered by the fully in-house developed MHUB1280 UNICO Manufacture chronograph calibre, featuring five patented innovations, a column-wheel architecture, a skeletonised tungsten rotor, and a flyback function. The movement is visible through the sapphire crystal caseback. It offers a power reserve of approximately 72 hours and meets Hublot’s precision standards.

The 43 mm case sits between the previous 41 mm and 44 mm sizes, combining refined proportions with improved ergonomics. Rounded lugs, a rubber-clad crown, and rectangular pushers enhance wearing comfort, while the dial gains additional depth through a ‘carbon effect’ pattern, raised sub-dials, and tonal rehauts. Signature design elements such as the asymmetrical screws on the bezel, the distinctive ‘ears’ and the multi-layered construction remain unchanged. The strap has also been updated, featuring a new geometric structure and Hublot’s One Click system for easy interchangeability and improved comfort. Overall, the design now appears more sculptural and integrated.

The collection is available in four material variations that represent Hublot’s Art of Fusion:

  • Titanium, with a satin-finished and polished titanium case and bezel (19,300 euros).
  • Black Magic, featuring a case and bezel entirely crafted from microblasted and polished black ceramic (21,600 euros).
  • Titanium Ceramic, combining a titanium case with a black ceramic bezel (20,500 euros).
  • King Gold Ceramic, with a case in 18K King Gold, a black ceramic bezel and a deployant clasp in King Gold and black titanium (37,600 euros). King Gold is a proprietary Hublot alloy reinforced with platinum, designed to achieve a warmer, more intense red hue.

Limited Edition: Hublot Big Bang Unico SR_A

In collaboration with British designer Samuel Ross, Hublot presents a model that for the first time combines Ross’s structural design approach with the Unico Manufacture chronograph calibre. The timepiece is the fourth creation from the ongoing partnership between the Maison and Ross’s SR_A creative studio, which began in 2019. The Big Bang Unico SR_A, limited to 200 pieces, continues the design language of the three previous SR_A Tourbillon editions and incorporates their central motif: Ross’s signature honeycomb pattern.

This geometric motif is expressed here through a newly developed, textured black rubber strap. It complements the 42 mm case in polished and satin-finished black ceramic and echoes the structure of the skeletonised matte-black dial. At 6 o’clock, the dial reveals the column wheel of the automatic HUB 1280 UNICO calibre, which features a flyback chronograph, a Swiss silicon lever escapement, and a power reserve of 72 hours. Overall, the timepiece, priced at 30,600 euros, is intended, according to Ross, to convey a sense of ergonomic lightness.

Tennis Trilogy: Big Bang Tourbillon Novak Djokovic GOAT Edition

With 24 Grand Slam titles, a gold medal at the 2024 Paris Olympics, and 428 weeks at the top of the world rankings, Novak Djokovic has achieved an extraordinary career. Following a collaboration model released in 2024, Hublot now honours Djokovic with the Big Bang Tourbillon GOAT Edition, available in three colour variants.

Every detail of the timepiece pays tribute to tennis: each colour represents a different court surface, with the number of pieces corresponding to Djokovic’s victories on that surface: blue for hard courts (72 pieces), orange for clay (21 pieces), and green for grass (8 pieces). Hublot plans to release new colour-matched models with each of Djokovic’s future tournament wins.

The 44 mm case and bezel are made from an innovative composite material with a marbled finish, incorporating twelve of Djokovic’s Lacoste polo shirts and twelve of his Head tennis racquets. Weighing just 56 grams and featuring titanium screws shaped like tennis balls, the watch combines sporting lightness with a striking design. Gorilla Glass protects both the front and back.

Inside is the conceptual MHUB6035 automatic tourbillon. Instead of a traditional main plate, Hublot uses a delicate, three-dimensional lattice shaped like tennis strings, each just 0.55 mm thick. A steel ratchet in the shape of a tennis ball, visible through the lattice, adorns the barrel of the mainspring. The 22-carat red gold micro-rotor bears the Hublot logo, the tourbillon cages are colour-matched to the case, and Djokovic’s ‘ND1’ logo is printed in contrast on the PVD-coated main plate. The movement comprises 293 components and offers a power reserve of around 72 hours.

The strap also reflects the sport’s aesthetic. It is made of white calf leather with a grip-tape texture, a colour-matched underside, and a Velcro closure. A white rubber strap is included for more active use. The 101 numbered pieces of the Big Bang Tourbillon Novak Djokovic GOAT Edition are priced at 115,000 euros each.

Big Bang Debuts in a New Colour: Coal Blue

Hublot introduces a new colour to its Big Bang collection with four fresh models. ‘Coal Blue’ is an exclusive hue developed for these watches, combining shades of grey, black, and blue to create subtle, mineral-inspired undertones. For those who found previous Big Bang colours too bold, Coal Blue offers a more understated alternative.

The new shade appears in two titanium models and two diamond-set stainless steel variants. The polished and satin-finished titanium cases of the Big Bang Original Unico Coal Blue and the Spirit of Big Bang Titanium Coal Blue are complemented by a patterned Coal Blue dial, inspired by carbon fibre, with alternating satin and polished squares. While the Big Bang Original Unico is powered by an in-house automatic chronograph movement with a 72-hour power reserve, the Spirit of Big Bang features a skeletonised automatic chronograph calibre.

The 33 mm Big Bang One Click Coal Blue Diamonds and 32 mm Spirit of Big Bang Coal Blue Diamonds in stainless steel are fitted with the HUB1120 automatic movement. As the names suggest, the bezels are set with diamonds: 36 diamonds totalling 0.76 carats on the Big Bang One Click, and 44 diamonds totalling 0.7 carats on the Spirit of Big Bang. The diamonds are certified under the Responsible Jewellery Council (RJC) and the Kimberley Process and are paired with a sunburst Coal Blue dial.

All models are water-resistant to 100 metres and come with a colour-matched, textured or lined rubber strap in Coal Blue with a titanium folding clasp. The One-Click system allows for effortless strap changes. Prices range from 14,700 euros (Big Bang One Click Coal Blue Diamonds) to 19,300 euros (Big Bang Original Unico Coal Blue), 21,600 euros (Spirit of Big Bang Coal Blue Diamonds), and 22,800 euros (Spirit of Big Bang Titanium Coal Blue).

Sage Green Trend: Classic Fusion Sage Green

Refreshing yet calming, sage green has established itself as a trend colour in recent years. Hublot now introduces it in three Classic Fusion Sage Green models, part of one of the brand’s most popular collections, which first caused a stir in the 1980s for combining gold and rubber. The new models pair a satin-finished and polished titanium case with a sunburst sage green dial and a rubber strap featuring a matching fabric inlay. The asymmetrical 45°-woven 3D threads give the strap a Milanese-style appearance.

In addition to a 33 mm diamond-set model with a quartz movement, there is a three-hand version with a 42 mm case and a chronograph model with a 45 mm case diameter. Six H-shaped titanium screws on the bezel give the two larger models a distinctive, instantly recognisable look.

All models feature an automatic movement with a 48-hour power reserve, visible through the open case back. The Classic Fusion Titanium Sage Green has a date window at 3 o’clock, while the Classic Fusion Chronograph Titanium Sage Green is complemented by silvered subdials. This marks the first time a Hublot chronograph has been offered in this dial colour. Prices are 8,800 euros for the three-hand model and 12,200 euros for the chronograph.


hublot.com

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