Blancpain

Blancpain has unveiled the Fifty Fathoms Tech BOC IV, the latest limited-edition diver’s watch designed to support marine conservation. As the fourth timepiece in the Ocean Commitment series since 2014, this release reinforces the brand’s dedication to ocean preservation. For over two decades, Blancpain has played a crucial role in funding oceanographic expeditions, establishing marine…

The most important company and watch model anniversaries in 2025 and a (critical) look at the watch industry this coming year. Normally, we like to hold back on speculation at Swisswatches – and for good reason. The watch industry and the pre-owned watch market have experienced a surge in attention over the last five years,…

Blancpain has expanded its prestigious Villeret collection with new models that celebrate the brand's heritage and the natural beauty of the Vallée de Joux through stunning green dials. These models include the Villeret Extraplate, the Villeret Quantième Phases de Lune, the Villeret Quantième Complet, and the Villeret Tourbillon Carrousel. The rich green of the dials,…

When one thinks of Swiss-made watches, what springs to mind? For some of us, it’s a luxurious boutique in the heart of an affluent metropolis. For others, it’s a fast-paced car rally with watch-branded banners plastered over the track. But what about the place where mechanical watches come to life? To find out, I accompanied…

From complicated Chinese calendars and ground-breaking diver's watches to serene Villeret moonphase models, Blancpain has long been a master of not only horological finesse, but also design. Now, the brand is opening a new chapter with the introduction of three new Fifty Fathoms Bathyscaphe Quantième Complet Phases de Lune variations, alongside additions to its three-hand…

The Dragon is the fifth of the 12-year cycle of animals appearing in the Chinese calendar’s zodiac. It’s an important one, too. The Year of the Dragon is largely seen as one of the most powerful, lucky years in the Chinese zodiac, symbolising strength, fortune and success. From Shanghai to London’s Chinatown, people around the world recently…

Last year, Blancpain and Swatch released five watches dedicated to the world's five oceans as part of their collaboration. Just in time for the new year and the day of the new moon, another timepiece has now been added to the existing Bioceramic Scuba Fifty Fathoms collection. The Ocean of Storms was inspired by the new moon, also known…

When Swatch announced its unprecedented collaboration with Omega last year, it triggered criticism, curiosity, but above all, surprise. Surprise that Omega, a brand that usually stands for watches in the higher-priced segment, was launching a significantly more affordable watch. The MoonSwatch, a €250 watch made of bioceramic and inspired by the famous Omega Speedmaster Professional,…

Blancpain is introducing a third timepiece to celebrate the 70th anniversary of the Fifty Fathoms this year. Limited to 555 pieces, the Fifty Fathoms 70th Anniversary Act 3 pays homage to the MIL-SPEC used by the US Navy. Developed under the leadership of Blancpain's then Co-Director General and avid diver Jean-Jacques Fichter, Blancpain's original Fifty…

They love watches and make no secret of it: get to know our horology enthusiasts Philippe and Alexander in conversation. Alexander: I was in the Swatch Store in Hamburg yesterday. The Bioceramic Scuba Fifty Fathoms collection was – of course – sold out. Only a yellow-orange-black 'Pacific Ocean' was on display. Philippe: And? Alexander: To…

The Fifty Fathoms collection embodies Blancpain's passion for the underwater world, which began in 1953 with the creation of the first modern divers' watch. With its 70-year history of Fifty Fathoms, the brand is closely aligned with the world's explorers, photographers, oceanographers and conservationists who appreciate and protect precious underwater life. Now, the model line…

Blancpain’s history begins in the village of Villeret, where it was founded in 1735 by Jehan-Jacques Blancpain, a schoolmaster turned watchmaker. With this founding year, Blancpain claims the right to be the oldest watch brand in the world. The horology house’s Villeret collection embodies this long and successful corporate history of traditional watchmaking while attesting to the…