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We are standing in Glashütte in front of a mileage post from 1734 next to the A. Lange & Söhne manufacture, which signals the distances to the surrounding villages and towns. Back then, the post indicates, it took six hours…
Last year, to mark the 60th anniversary of the very first Carrera from TAG Heuer, the watchmaker launched a series of spectacular new products – most notably the Carrera Glassbox Chronograph in gold. 60 years ago, we hadn’t yet been graced with Ryan Gosling’s…
When we published our extensive story on the Piaget Polo almost exactly a year ago, we wondered what the future might hold for this classic watch. Would the horology house ever return to the original design, which differs so very…
The luxury goods group LVMH has just promoted Frédéric Arnault to CEO of the LVMH Watch Division, and Julien Tornare to the new CEO of TAG Heuer, as the group continues to massively expand its competencies in the watch segment.…
It’s been another extraordinary year for us all, and the watch world is no exception. That is why the Swisswatches team sat down once more to comprise a list of our top watches of 2023. From anniversary models to world…
To mark the 70th anniversary of Breguet’s Type XX pilot’s watches, Emmanuel Breguet, the last descendant of company founder Abraham-Louis Breguet, took a good long look at the manufacture’s pioneering work in aviation. His findings soon revealed the important horological…
Following the AP House in Munich and the AP Boutique in Frankfurt, the new AP House in Hamburg is now open to customers just in time for the festive season. The Swiss haute horlogerie manufacture now operates 18 AP Houses…
Löbner. Never heard of it? Neither had we. Yet this new German luxury watch brand has the potential to shake up the field of coveted steel sports chronographs – thanks, in part, to its unique history. When the news reached…
Jörg G. Bucherer, Chairman and Delegate of the Board of Directors of Bucherer Holding AG, passed away on 6 November. The long-time Bucherer patron was 87 years old and leaves no children to carry on the business. In order to…
Swisswatches is delighted to present the watch community with the industry’s very first ‘Boutique Travel Guide’. In this new segment, we will share not only the very best watch boutiques in town, but also the other most exciting things available…
On a balmy summer evening at the end of September, the first guests are arriving at Milan’s Cartier boutique on Via Monte Napoleone in the city’s luxury district. We take the glass elevator with its own doorman to the fourth…
Matthias Breschan, the CEO of Longines – one of the most successful watch brands in the Swatch Group – travelled from Zurich to Sylt, Germany’s northernmost island, especially for this day. The occasion was the brand’s new pop-up installation, taking…