As of today, Porsche fans have the opportunity to create a wristwatch that matches their dream car as part of the Porsche Design Custom-Built Timepieces Programme. The base of the designs centre around the Porsche Design Chronotimer Series 1, which uses a new online configurator to allow for the creation of individual designs. There are numerous options for the customer to choose from. According to the producers, more than 1.5 million combinations are possible.
More than 1.5 million combinations are possible.
The Porsche Design Custom-Built Timepieces Programme offers the first sequentially-produced wristwatch in the world, with customisation up to the point of the calibre itself. Porsche Design wants to meet the needs of customers who, in addition to their personal dream car, want to purchase a matching chronograph. Jan Becker, CEO of Porsche Design Group, states: “No other car manufacturer or watch brand currently offers such an approach. The colours used as well as the leather types and yarns used for the decorative seams of the chronographs come from vehicle production.”
The chronographs match to customers’ dream cars
With the new online configurator, which is reminiscent of Porsche’s well-known vehicle configurator, customers can make their individualizations. The configurator uses real time to show the model of the customer’s dream chronograph. The buyer then receives a code containing their selected options. Participating Porsche Centres then use this code to complete the order process. The process from order receipt to delivery takes between eight and twelve weeks. Alternatively, the customer can receive their personalised chronograph at the same time as they get their new Porsche car.
Configuration is done via the online browser
The basis for the Porsche Design Custom-Built Timepieces programme is the Porsche Design Chronotimer Series 1. The customer has the choice between a glass-bead-blasted or PVD coated black titanium case. Additionally, four different bezels are available. Furthermore, the hands, the dial colour, colour rings around the flange and the winding rotor of the movement are customisable. The different designs for the rotor correspond to the currently available rims of the Porsche 911. From the classic 911 Carrera rim with a two-tone Porsche crest to the 911 Carrera Exclusive Design wheel with a gold-coloured crest, six different rotor types are available. Finally, the caseback can feature a customised personal engraving.
Porsche quality
The new in-house caliber WERK 01.100 drives every watch in the Porsche Design Custom-Built Timepieces programme. The Swiss-manufactured movement from the Biel/Bienne region is chronometer-certified by the COSC. In addition to the chronograph function, it features a date at four o’clock and a seconds disc. The seconds disc mechanically indicates when the watch is running (the model does not offer a seconds hand). The balance wheel’s frequency is 4 Hz and the movement has a 48-hour power reserve.
The new in-house caliber WERK 01.100
The price for an individualised Chronotimer Series 1 from the Porsche Design Custom-Built Timepieces programme starts at 4,950 euros. However, the price can be up to 11,600 euros and includes up to three bracelets.
In celebration of its tenth anniversary, Laurent Ferrier is introducing a new, classical timepiece – the Classic Origin Opaline. Housed in a Grade 5 titanium case, it follows a pure design code, featuring an uncluttered white-silver opaline dial and a light brown Barbialla calf leather strap. According to the brand, the latest model is designed…
In a few days’ time and under its new motto ‘Bold and Confident’, trade fair Inhorgenta will reopen its doors at Messe München. From the 16 to 19 February, visitors can admire jewellery, precious stones, and timepieces while celebrating the 50th anniversary of the trade fair together with the exhibitors. To mark this special jubilee,…
Despite the socially distanced set-up, this year's Grand Prix d'Horlogerie de Genève 2020 winners amazed us with just as many stunning watchmaking creations as usual. Take a break, pour yourself a drink, and get the lowdown on this year's showstoppers. The Grand Prix d'Horlogerie de Genève 2020 Winners Firstly, the Grand Prix de l'Aiguille d'Or went…
Richard Mille and Ferrari are announcing plans to come together and embark upon a brand new, long-term partnership. Ferrari recently ended its collaboration with Hublot. However, the long-term partnership between Richard Mille and McLaren will nevertheless continue. The partnership is sure to include a number of exciting collaborations. This will include the likes of Formula…
Following the cancelling of Baselworld and SIHH, retailers and the media alike will be pleased to learn that Geneva Watch Days is hosting the only Swiss watch fair of 2020 to be attended in person. A number of luxury brands will be attending the event, which will take place in downtown Geneva between August 26…
Contemporary and independent watchmaker Ressence has sold its unique timepiece, created in collaboration with Sotheby's, of the #WatchesAgainstCovid19 competition. The winning watch, Raymond Ramsden's Type 1 Slim “Artyon & Finlay”, sold for 45,500 Swiss francs, and was purchased by an online bidder. The auction took place on 11 July, 2020, at Sotheby's Hong Kong ‘Important Watches’.…
On 2 October 2024, what had long been speculated became reality: LVMH and Formula 1 announced their partnership. In this year, as Formula 1 celebrates its 75th anniversary, the global alliance marks not only the end of an era but also the beginning of a new chapter. This deal also signifies the conclusion of the…
On 2 October, what had long been rumoured became a reality: LVMH and Formula 1 have entered into a partnership. As Formula 1 prepares for its 75th anniversary in 2025, this global partnership not only marks the end of one era but also heralds a new beginning. In this billion-euro deal, which binds LVMH to…
Audemars Piguet is celebrating the opening of its new AP House. Situated in the heart of Munich opposite the Bavarian State Opera, the new space is four times larger than the previous location, spanning over 400 square metres. Having an AP House in Munich is exciting in itself: there are only 13 AP Houses in…
Swiss Jura-based manufacture Jaeger-LeCoultre is settling into its new Bavarian home as it opens a boutique at Munich's most prestigious address, on the glamorous Maximilianstrasse 24. The world-renowned shopping street in Germany, which comprises one of Munich's four royal avenues, counts the likes of Chanel, Hermès, Omega and Ralph Lauren amongst its affluent residents, while…
Only a few weeks ago, the Swatch Group announced the cancelation of their new fair “Time To Move” – and now, also the new format “Watches & Wonders Geneva” (formerly SIHH) will not take place from April 25th to 29th 2020. The final decision of Baselworld fair remains to be seen. Due to the latest…
Independent watchmaker Ressence and Sotheby’s Watch Division are joining forces against coronavirus (Covid-19) and launch a competition to design a unique watch. Watch enthusiasts have the chance to create their own interpretation of one of Ressence’s latest models, the Type 1 Slim. A new face for the unique piece of Ressence's Type 1 Slim in…
Zenith fans can now admire the timepieces of the traditional Swiss manufacture at the brand's first German boutique in Munich. Only a stone's throw away from the Bavarian State Opera, the Zenith boutique opened its doors in the heart of the Bavarian capital on Theatinerstrasse 7 on October 5th. Zenith operates the boutique in cooperation…