The first Rolex boutique in Germany opened in 2009 at Number 184 on Kurfürstendamm in Berlin, together with its long-standing partner jeweller Wempe. After several months of renovation, the boutique is making its comeback, shining in new splendour.
Wempe was the first jeweller to sell Rolex watches in Germany in the 1950s, after Hellmut Wempe brought eleven of the brand’s watches back to Hamburg from a trip to Switzerland in 1953. At business school, Hellmut Wempe met Dieter Kübel-Wilsdorf, a nephew of Rolex founder Hans Wilsdorf, which led to a close, personal relationship with the Rolex horology house.
The Kurfürstendamm in Berlin is one of the most noble shopping miles in Germany. The boutiques of fashion houses such as Dior, Chanel and Yves Saint Laurent are located in the immediate vicinity. On 160 square metres in the Beletage boutique in the historic building, customers can immerse themselves in the brand world of Rolex. A bright, inviting entrance area attracts not only regular customers but also interested walk-in customers.
At the back of the boutique, the focus is on a large oval sales table made of walnut, which was designed exclusively for the shop, as were almost all the interior elements. Walnut wood with gold panelling, as well as burnished brass and light travertine stone from Italy create an elegant and cosy ambience. For the first time in a Rolex boutique, a lounge with a bar can be found on Berlin’s Kurfürstendamm. A VIP area is available for discreet customer talks and the presentation of selected models.
The customer also gets a glimpse of the newly designed service area, where exclusively Rolex-trained Wempe employees are dedicated to the revision of Rolex wristwatches. All common service work can be carried out here. For more complex revisions, the watches are sent to the German headquarters in Cologne.
The Jaeger-LeCoultre Reverso Tribute Duoface Calendar has a reversible case that houses two dials. The main dial offers a full calendar with moon phases, while the back features a second time zone with day/night display. The watch appears in stainless steel on the one hand and, as an elegant alternative, with a pink gold case.…
It is that time again: in just a few weeks Cartier will launch the 28th edition of its Prix Cartier Talents Horlogers de Demain, offering a stage to future watchmaking talents. Under the guiding theme 'Shifting the Balance: Reading and Perceiving Time Differently', aspiring watchmakers are invited to reinterpret a pendulum movement. The aim is…
For the first time, the Porsche Design Custom-built Timepieces Programme allows customers to create a wristwatch that perfectly matches their Porsche 911. Based on the Chronotimer Series 1, more than 1.5 million possible combinations can be configured online – from titanium cases to bespoke wheel rotors modelled on the original Porsche 911 Carrera rims. More…
A. Lange & Söhne has been a partner of the Concorso d'Eleganza Villa d'Este since 2012 and is once again awarding a special edition to the winner of the competition for classic automobiles this year. From 24 to 26 May, lovers of outstanding classic vehicles will meet in Cernobbio in northern Italy with a view…
Only a few weeks ago, the Swatch Group announced the cancelation of their new fair “Time To Move” – and now, also the new format “Watches & Wonders Geneva” (formerly SIHH) will not take place from April 25th to 29th 2020. The final decision of Baselworld fair remains to be seen. Due to the latest…
Ressence and Sotheby's have announced the winner of their #WatchesAgainstCovid19 competition. Numerous watch enthusiasts designed their own creative interpretations of Ressence’s Type 1 Slim. The winning watch is a highly colourful piece and its designer is an English father-of-two, Yorkshireman Raymond Ramsden. Throughout the competition, the dial was designed by an array of competitors from around…
Rolex has updated its prices as usual on January 1st, with impressive variations depending on the material. This year, with the 2025 Rolex price list, there is some good news and bad news, and it all depends if you’re looking for a steel watch or a gold watch. Now we have the price list of…
The trading of pre-owned watches has exploded in recent years – and this upward trend is still ongoing. In a recent industry report, Deloitte predicts that the annual turnover with pre-owned watches will increase from the current 20 billion Swiss francs to 35 billion Swiss francs by 2030. This means that the market for pre-owned…
Zenith fans can now admire the timepieces of the traditional Swiss manufacture at the brand's first German boutique in Munich. Only a stone's throw away from the Bavarian State Opera, the Zenith boutique opened its doors in the heart of the Bavarian capital on Theatinerstrasse 7 on October 5th. Zenith operates the boutique in cooperation…
Swiss watch brand TUDOR is introducing a new system for referencing supplied movements. For historical reasons, the manufacturer until recently used four-digit references for third-party movements. The new designations are intended to avoid confusion between manufacture movements and supplied calibers. The four-digit references that were previously used – such as 2671 – will be replaced by…
Richard Mille and Ferrari are announcing plans to come together and embark upon a brand new, long-term partnership. Ferrari recently ended its collaboration with Hublot. However, the long-term partnership between Richard Mille and McLaren will nevertheless continue. The partnership is sure to include a number of exciting collaborations. This will include the likes of Formula…
Year after year, the so-called Patek Philippe Run-Out List causes a stir in January. Jewelers and authorized dealers receive this list, which names the models that will soon no longer be available. Last year, news made the rounds that the sought-after Nautilus with a blue dial would be discontinued. This year it hits not only…
The La Chaux-de-Fonds-based watch brand Corum is celebrating its 70th birthday this year with a very special surprise. Following a management buy-out, the company is once again 100 per cent under Swiss management. Golden Bridge Serpent from 2024 Corum stands for unusual designs as well as innovative technologies. Examples include the Golden Bridge with a…