Richard Mille and Ferrari Announce New Partnership
Richard Mille and Ferrari are announcing plans to come together and embark upon a brand new, long-term partnership. Ferrari recently ended its collaboration with Hublot. However, the long-term partnership between Richard Mille and McLaren will nevertheless continue.
The partnership is sure to include a number of exciting collaborations. This will include the likes of Formula 1, WEC endurance programs, Competizioni GT, the Ferrari Driver Academy, and Esport Series.
Furthermore, Richard Mille will also actively support the Ferrari Challenge racing series. Ever since 1993, thousands of racing enthusiasts around the world have been competing in the single-seater championship.
In the coming years, Richard Mille watchmakers and the Ferrari design department will develop a special series of watches. In the process, the two teams will combine their skills to develop pieces that are technically and aesthetically pleasing. Naturally, the timepieces will also have to meet the high standards of both brands.
According to Richard Mille, “Ferrari is an iconic brand with an incredible history and a loyal following, from the legendary Tifosi to the many classic car collectors. We see it as a true partnership, opening up many development opportunities for our watches alongside Ferrari designers and engineers.”
Mattia Binotto, Managing Director and Team Leader of Scuderia Ferrari, adds, “Ferrari and Richard Mille share many common values, from technology to the use of similar materials, as well as the passion we put into the conception and design of our products. Both brands bear the name of their founder and embody his dreams and vision.”
Breitling is announcing a new partnership with Australian lifestyle brand Deus Ex Machina. To mark the occasion, Breitling is presenting the Top Time Deus Limited Edition, aimed at "dynamic people who care about action, functionality and style". The retro-look chronograph is limited to 1,500 pieces and is available now from Breitling's online store. Deus Ex…
Last Saturday, the Only Watch 2021 auction took place. At Christie's in Geneva, 53 unique pieces designed especially for the event were put up for auction. The proceeds will go towards research into Duchenne muscular dystrophy. In the following, we present the TOP 10 highest proceeds of the auction. 10. Zenith x Felipe Pantone Defy…
When one hears the word Panerai, it evokes imagery of plunging into the ocean's depths, or circumnavigating the frozen Artic on ambitious expeditions. Recently, however, one Panerai watch found itself in a vastly different environment. On January 19, 2022, Anton Shkaplerov, while engaged on International Space Station Expedition 66, subtly strapped a Panerai watch to…
Ressence and Sotheby's have announced the winner of their #WatchesAgainstCovid19 competition. Numerous watch enthusiasts designed their own creative interpretations of Ressence’s Type 1 Slim. The winning watch is a highly colourful piece and its designer is an English father-of-two, Yorkshireman Raymond Ramsden. Throughout the competition, the dial was designed by an array of competitors from around…
After “Time To Move” and “Watches & Wonders Geneva” have already cancelled their fairs, today, also the board of direction at MCH has announced the cancelation of “Baselworld” fair 2020 due to concerns related to Coronavirus. The start of construction in the halls and of the stands was scheduled to commence next week (start of…
The Grande Maison has strong ties with the film industry and is again supporting filmmaking culture. During the 75th Venice International Film Festival of La Biennale di Venezia, Jaeger-LeCoultre celebrates the 13th anniversary of its partnership with the event, and supports the industry’s talents through individual initiatives. Supporting innovation and tradition in filmmaking for 13…
Despite the socially distanced set-up, this year's Grand Prix d'Horlogerie de Genève 2020 winners amazed us with just as many stunning watchmaking creations as usual. Take a break, pour yourself a drink, and get the lowdown on this year's showstoppers. The Grand Prix d'Horlogerie de Genève 2020 Winners Firstly, the Grand Prix de l'Aiguille d'Or went…
Following the AP House in Munich and the AP Boutique in Frankfurt, the new AP House in Hamburg is now open to customers just in time for the festive season. The Swiss haute horlogerie manufacture now operates 18 AP Houses worldwide, including cities such as Los Angeles, Bangkok, Barcelona, London, Tokyo and even St Barths.…
This year's Watches & Wonders, featuring 60 top brands, took place from 1 to 7 April and once again set a new visitor record with over 55,000 visitors (2024: 49,000). The organisers are not changing the concept: four days for trade visitors from 14 April 2026 will be followed by three days for the general…
In Munich, the jewellery, watch and gemstone industry gathered for the annual Inhorgenta trade fair. As the industry's leading trade fair in Europe, it not only serves as a hub but also honours designers, concepts and pieces of jewellery with the Inhorgenta Award. This year, more than 137 entries were received for the nine award…
'Artisan Boitier' (case artisan) is written above their heads, printed on the window with a view inside an ancient-like workshop - but it is the brand new JHP x AkriviA Atelier in Geneva. More than 45 years of age lie between the 32-year-old founder of the Geneva watch brand AkriviA, Rexhep Rexhepi, and one of the most famous case…
In a few days’ time and under its new motto ‘Bold and Confident’, trade fair Inhorgenta will reopen its doors at Messe München. From the 16 to 19 February, visitors can admire jewellery, precious stones, and timepieces while celebrating the 50th anniversary of the trade fair together with the exhibitors. To mark this special jubilee,…