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    Two hands hold the Overseas Tourbillon in titanium by Vacheron Constantin
    Editorial

    Vacheron Constantin is Presenting its Third Overseas Tourbillon Titanium Model in Deep Red

    The Louis Vuitton Tambour Convergence Ref. W9PG21 from the front.
    Novelties

    LVMH Watch Week 2026: Louis Vuitton Launches New Tambour Convergence Guilloché

    Front view of the Hublot Yohji Yamamoto All Black watch with black case and textured dial.
    Novelties

    Hublot x Yohji Yamamoto Classic Fusion All Black Camo

    Two Omega Speedmaster Professional chronographs side by side, one in yellow gold and one in stainless steel with black dial and tachymeter bezel.
    Novelties

    Omega Launches Black And White Speedmaster Moonwatch Duo in Moonshine Gold And Steel

    Novelties

    TAG Heuer Carrera Chronograph x Fragment Limited Edition: Minimalism meets precision

    The Jaeger-LeCoultre Master Control Classic Ref. Q4008520 from the front.
    Novelties

    Jaeger-LeCoultre Master Control Classic: The Return of 36 mm Elegance

    View of the entrance to the Munich Trade Fair Center during Inhorgenta
    Industry News

    Inhorgenta 2026: Innovations, Trends And The Swisswatches Talk About The New Collecting Trend Among Watch Enthusiasts

    cosmograph Daytona turquoise lacquer dial (reference 126518LN)
    Industry News

    2026: Rolex Prices Rise And Others Follow Suit

    Van Cleef & Arpels boutique in Hamburg
    Industry News

    Van Cleef & Arpels Opens First Boutique in Hamburg

    Prix Cartier Talents Horlogers de Demain 2025 – 28th edition, award ceremony for young watchmakers.
    Industry News

    Prix Cartier Talents Horlogers de Demain 2025: Shifting the Balance

    Stefanie Mändlein and Aurélie Streit
    Industry News

    Inhorgenta And Fondation Haute Horlogerie (FHH) Intensify Their Collaboration

    Watches & Wonders 2026 in Geneva - Save the Date - April 14 - April 20
    Industry News

    Watches & Wonders Geneva 2026 – Save the Date

  • Stories
    • Editorial
    • CuratedBy
    • Collectors’ Talk
    • Collector’s Choice
    Two hands hold the Overseas Tourbillon in titanium by Vacheron Constantin
    Editorial

    Vacheron Constantin is Presenting its Third Overseas Tourbillon Titanium Model in Deep Red

    The Audemars Piguet novelties 2026.
    Editorial

    Audemars Piguet Novelties 2026: A Bold Start Into The New Year

    The F. P. Journe Tourbillon Souverain à Remontoire d’Égalité No 15-93.
    Editorial

    The Most Expensive F.P.Journe Wristwatches of All Time

    The interview with Karl-Heinz Peters, Managing Director of the Patek Philippe Boutique Hamburg.
    Editorial

    Interview With Karl Heinz Peters, Managing Director of The Patek Philippe Boutique Hamburg

    Piaget Polo 79 Two Tone lying on its side next to tweezers and a magnifying glass
    Editorial

    Piaget Polo 79 Two-Tone: Elegant Sportiness in Yellow And White Gold

    The Zenith novelties for LVMH Watch Week 2026.
    Editorial

    LVMH Watch Week 2026: Zenith Highlights

    The Hublot Big Bang 20th Anniversary Red Magic, reference 431.CF.1313.RX.
    CuratedBy

    20 Years of Big Bang: How Hublot is Revolutionising The World of Watches

    The Team of the Wempe Kontorhouse Stubbenhuk
    CuratedBy

    Wempe Opens One of Europe’s Largest and Most Modern Watch Servicing Workshops in Hamburg

    grand-seiko-watch-studio-shizukuishi-outsideview
    CuratedBy

    Grand Seiko: The Japanese Giant

    wempe-observatory-glashuette-and-training-centre-2
    CuratedBy

    Aspiring Watchmakers: Wempe’s Top-Performing Training Centre in Glashütte

    royal-oak-offshore-chronograph-automatik-26238ti.oo.2000ti.01-am-on-the-wrist
    CuratedBy

    How Audemars Piguet’s Royal Oak Offshore Combined Luxury With Culture For The First Time

    glashuette-original-seaq-chronograph-silver-screen-lying
    CuratedBy

    Diver’s Watches Made In Germany:  An Overview Of The Glashütte Original SeaQ-Series

    swisswatches-collectors-talk-en-cover
    Collectors' Talk

    Watches & Wonders 2025: What Impressions Can We Take Back From Geneva?

    swisswatches-collectors-talk-en-cover
    Collectors' Talk

    Meet the New Cubitus: Innovation and Excitement Unleashed

    swisswatches-collectors-talk-en-cover
    Collectors' Talk

    Forget About Money: This One’s for the Dreamers

    swisswatches-collectors-talk-en-cover
    Collectors' Talk

    Blancpain x Swatch: The Quest for the Cool Factor

    swisswatches-collectors-talk-en-cover
    Collectors' Talk

    The Bucherer Deal: Where to Purchase a Rolex in the Future

    swisswatches-collectors-talk-en-cover
    Collectors' Talk

    A New Daytona? Another Nautilus? Wishful Thinking Ahead of Watches & Wonders 2023

    jumphourking-ruud-van-rijn-in-atelier-2
    Collector's Choice

    Collector’s Choice: @jumphourking Ruud van Rijn Talks Jump Hour Watches

    Collector's Choice

    Collector’s Choice: A Day In The Life of Kristian Haagen

    Collector's Choice

    George Glasgow Jr: Gentlemen’s Style

    Collector's Choice

    The Watch Alchemist: @mochi_watches

    DeBethune DB27 Titan Hawk V2
    Collector's Choice

    With A Penchant For Independence: @thehoracle

    Patek Philippe Nautilus 5712 1A 001 Tiffany Dial
    Collector's Choice

    Rendezvous With Charlie Sheen: @bzabodyn214

  • Guides
    • Collector’s Guide
    • Buyer’s Guide
    • Boutique Travel Guide
    The Audemars Piguet Code 11.59 Starwheel Ref. 15212NR.OO.A002KB.01 from the front.
    Collector's Guide

    Code 11.59 by Audemars Piguet: From Controversial New Collection to Vessel for Innovation

    hublot-masterpiece-kollektion-mp-05-la-ferrari-saphirgehaeuse-tourbillon-3
    Collector's Guide

    The Hublot Masterpiece Collection: Where Innovation Meets Extravagance

    a-lange-and-soehne-30-years-manufacturing-watch-movements-development
    Collector's Guide

    A Symphony of 72 Masterpieces: 30 Years of Calibre Development at A. Lange & Söhne

    Zenith-El-Primero-Chronograph-Ref-G581-From-1969
    Collector's Guide

    The Ultimate Guide to Zenith’s El Primero

    Patek-Philippe-Advanced-Research-Atelier
    Collector's Guide

    Pushing the Boundaries of Watchmaking: Patek Philippe Advanced Research

    Collector's Guide

    The Ultimate Guide to The Patek Philippe Nautilus

    mbandf-sequential-evo-chronograph
    Buyer’s Guide

    The Best Chronographs With In-House Movements: Top Picks For Every Budget

    tudor-black-bay-58-gmt-ref-m7939g1a0nru-0001-dial-2
    Buyer’s Guide

    The Best GMT Watches for Every Budget: A Guide for Beginners and Collectors

    Buyer’s Guide

    Buyer’s Guide For Watches Between 1,000 – 3,000 Euros

    Buyer’s Guide

    Buyer’s Guide For Watches Up To 1,000 Euros

    Buyer’s Guide

    Buyer’s Guide For Preowned And Vintage Watches Part 2: Shipping, Paying, Insuring

    Buyers Guide – Preowned and Vintage Rolex, Patek Philippe, Omega, Audermars Piguet, etc.
    Buyer’s Guide

    Buyer’s Guide For Preowned And Vintage Watches Part 1: Choosing The Right Seller Or Dealer

    The Van Cleef & Arpels boutique in Frankfurt am Main from the outside.
    Boutique Travel Guide

    Van Cleef & Arpels Boutique Frankfurt

    Exterior view of the Patek Philippe boutique in Frankfurt, operated by Wempe
    Boutique Travel Guide

    Patek Philippe Boutique Frankfurt

    Boutique Travel Guide

    Panerai Boutique Stuttgart

    grand-seiko-boutique-paris-place-vendome
    Boutique Travel Guide

    Grand Seiko Boutique Paris Place Vendôme

    tag-heuer-boutique-munich-2
    Boutique Travel Guide

    TAG Heuer Boutique Munich

    vacheron-constantin-boutique-munich-maximilian-st-27-in-germany-01
    Boutique Travel Guide

    Vacheron Constantin Boutique Munich

  • Manufacture
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Chopard

Meyrin, Switzerland

Since 1860, Chopard has combined Swiss watchmaking with haute jewellery. Under the leadership of the Scheufele family, the brand has established an international reputation for blending technical precision with creative design. The L.U.C collection embodies classical elegance and features highly complex movements, including tourbillons, chronographs, and perpetual calendars. Drawing inspiration from legendary vintage car races, the Mille Miglia line combines sporting character with precision, while the Happy Diamonds collection showcases freely moving diamonds on the dial. The Alpine Eagle collection has a sportier, more modern aesthetic, with steel watches and dials inspired by the eye of an eagle. Ladies' models, such as the Imperiale and Classic lines, harmoniously combine watchmaking and jewellery artistry. Many Chopard watches are also distinguished by prestigious certifications, including the highly regarded Qualité Fleurier seal. Awarded by the Qualité Fleurier Foundation, which was established in 2001 by Chopard, Parmigiani Fleurier, Bovet Fleurier and Vaucher Manufacture Fleurier, this certification not only confirms Swiss provenance, but also the successful completion of rigorous precision tests such as Chronofiable and the Fleurier Test, as well as COSC certification.

The first Patek Philippe Nautilus Ref. 3700/1A from 1976.
Editorial

Happy Birthday, Nautilus & Co.: The Most Important Watch Anniversaries of 2026

Watch anniversaries 2026 at a glance, featuring Rolex, Patek Philippe, Cartier, Tudor and other iconic watches.

  • 08 Jan 2026
  • 20 min
  • 0
best-24-watches-from-2024-by-swisswatches
Editorial

Swisswatches 24 Days of Christmas: The Best Watches of 2025

It’s been another extraordinary year for the watch world. That’s why the Swisswatches team sat down once more to compile a list of our top watches from 2025.

  • 19 Dec 2025
  • 17 min
  • 0
The dial of the Chopard L.U.C Grand Strike Ref. 161994-1001.
Editorial

The Sound of Eternity: Chopard Is Introducing Its First Grande Sonnerie – The L.U.C Grand Strike

With the L.U.C Grand Strike, Chopard arrives at a technical milestone, uniting a grande sonnerie, a petite sonnerie, and a minute repeater.

  • 19 Nov 2025
  • 8 min
  • 0
The Breguet Classique Souscription 2025 Ref. 2025BH/28/9W6 on the wrist.
Editorial

Grand Prix d’Horlogerie de Genève: Winners of the 2025 Edition at a Glance

An overview of all winners of the GPHG 2025: The awarded watches, categories, and the technical highlights of this year’s competition.

  • 14 Nov 2025
  • 12 min
  • 0
The Chopard L.U.C Qualité Fleurier 20th Anniversary Edition, reference 161992-0001, with certificate.
Editorial

A Festive Watch With High Standards: The Chopard L.U.C Qualité Fleurier 20th Anniversary Edition

To mark the launch of the first watch with the Qualité Fleurier seal in 2005, Chopard is releasing the Chopard L.U.C Qualité Fleurier 20th Anniversary Edition, limited to 20 pieces.

  • 09 Jul 2025
  • 4 min
  • 0
Ashley Graham wearing the Omega Seamaster Aqua Terra, reference 220.10.30.20.03.001.
Editorial

New Aqua Terra Models From Omega – And Other Sporty-elegant (Women’s) Watches With Manufacture Movements

With the new Aqua Terra in a 30-millimetre format, Omega is launching a series of new (women's) models with a manufacture movement.

  • 01 Jul 2025
  • 7 min
  • 0
chopard-alpine-eagle-flying-tourbillon-ref-298616-3003-on-the-wrist-3
Editorial

W&W 2025: Chopard Men’s and Ladies’ Alpine Eagle Highlights

Chopard took the opportunity at Watches and Wonder 2025 to introduce several Alpine Eagle novelties.

  • 01 Apr 2025
  • 12 min
  • 0
chopard-luc-quattro-ref-161954-5001-frontal-3
Editorial

W&W 2025: The Chopard L.U.C Quattro Reinterpreted – Jubilee Model Marks 25th Anniversary

Chopard celebrates 25 years of the L.U.C Quattro with a jubilee model in 18-carat ethical rose gold. Discover the refined design!

  • 01 Apr 2025
  • 6 min
  • 0
bucherer-exclusives-ulysse-nardin-girard-perregaux-chopard-titlepicture-3
Editorial

Three Timepieces, Three Concepts: Bucherer Exclusives x Ulysse Nardin, Girard-Perregaux, Chopard

Bucherer Exclusives 2025: Three exceptional timepieces by Ulysse Nardin, Girard-Perregaux & Chopard – distinctive design & rare complications.

  • 10 Feb 2025
  • 5 min
  • 0
chopard-luc-flying-t-twin-perpetual-dial-lying
Editorial

The future of Chopard: L.U.C Lunar One And L.U.C Flying T Twin Perpetual

Chopard presents the L.U.C Lunar One and L.U.C Flying T Twin Perpetual in a new design, thus demonstrating the aesthetic future of the company.

  • 20 Jan 2025
  • 8 min
  • 0
tag-heuer-returns-as-official-timekeeper-of-formula-1-new
Editorial

The Time is Ripe For Change: What Can we Expect in The Watch Industry in 2025?

We present the most significant company and watch anniversaries of 2025 and offer a (critical) outlook on the watch industry for the year ahead.

  • 10 Jan 2025
  • 33 min
  • 0
tudor-black-bay-58-gmt-ref-m7939g1a0nru-0001-dial-2
Buyer’s Guide

The Best GMT Watches for Every Budget: A Guide for Beginners and Collectors

Discover the finest GMT watches for every budget – a compact guide with recommendations for both newcomers and seasoned collectors.

  • 26 Nov 2024
  • 13 min
  • 0
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